The Roles of the Gods in Greek Myth

The Roles of the Gods in Greek Myth In Greek myth, there are many deities who specialize in different realms. According to Aeschylus’s Prometheus Bound and Homer’s Iliad, Greek gods do not only have power, but also have interactions with humans. Most of Greek deities make themselves or their intent known to humans through direct communication and indirect punishment. Zeus punishes Prometheus, the creator and protector of the mortals, for stealing fire from the gods and giving it to the human beings. Zeus, the king of the Gods, rules the world by his own laws.Although Prometheus is one of the most intelligent Titans and takes Zeus’s side in the Titanomachy, he cannot avoid being punished for the violation of Zeus’s will. After Zeus wins the war against the Titans, he plans to destroy humans completely and create another race (Aesch. Pro. 229-237). Since Prometheus opposes Zeus and shows excessive stubbornness and pride, Zeus demands that his servants, Stren gth and Violence, chain Prometheus to a mountain to show his power. Gods also communicate with human beings. For example, in Iliad, Athena comes down and tries to make peace between Agamemnon and Achilles.During the war between the Achaeans and Trojans, Achilles, one of the Achaean’s most important warriors, is angry with the commander Agamemnon for taking away his reward, Briseis, and stops fighting for the Achaeans. Athena hates the Trojans, so she talks with Achilles to convince him to stop fighting with Agamemnon and join the battle (Hom. Il. 1. 241-251). In addition, Athena gives the Achaean hero Diomedes incredible strength and the ability to see the gods so that Diomedes can be more powerful in the war (Hom. Il. 5. 1-3).She also encourages Diomedes and warns him not to challenge the gods except Aphrodite (Hom. Il. 5. 136-137). Although the Greek gods communicate with humans and help them in some ways, they are actually not morally upright. Most of time, they make decis ions based on their own interests. Almost all the Greek gods are involved in the outcome of Trojan War, which was originated from a quarrel between the goddesses Athena, Hera and Aphrodite. Zeus promises to help the Trojans not out of any profound moral consideration but rather because he owes Achilles’s mother Thetis a favor (Hom.Il. 1. 600-609). Hera and Athena passionately hate the Trojans, so they work together to help the Achaeans recover from their retreat. Hera even seduces Zeus so that she can help the Achaeans behind his back (Hom. Il. 14. 283-289). In addition, the River Xanthus is very angry when Achilles kills so many Trojans, whose corpses are choking him. But in the fight between Xanthus and Achilles, Poseidon, the god of sea, comes to help Achilles because he holds a grudge against the Trojans, who never paid him back for helping them build their city.Because of the Greek gods’ involvement in the Trojan War, it becomes quite chaotic. None of them are imp artial or fair to both sides of the war. They are very emotional and always try to fight against the people they hate. The same type of behavior occurs in Prometheus Bound. Zeus has no pity or concern for others. He sent eagles to attack Prometheus repeatedly (Aesch. Pro. 1022-1025). Still, he decides to free Prometheus finally because Prometheus agrees to offer him an oracle. Therefore, the Greek gods are selfish and do not obey a moral code at all.Zeus is not morally upright; however, as the king of the Olympian gods, he plays an important role in both divine and human interactions. The main theme of Homer’s Iliad is the wrath of Achilles. Though Achilles refuses to fight against the Trojans because of Agamemnon’s disrespect, he returns to the battle finally. This largely depends on Zeus, who is one of the moderators in this story. He agrees to punish the Achaeans when Achilles’s mother Thetis asks him to do so, which abates Achilles’s rage. In most par ts of the story, Zeus stays impartial and keeps other gods from intervening in the war.In addition, Zeus, as the symbol of authority and justice, never comes down onto the battlefield to interfere with the mortal conflicts, in contrast to the rest of the gods who fight for what they favor. For instance, Apollo and Artemis, who support the Trojans in the war, often give aid to the city of Troy. Zeus acts as a balance through the entire war. Since he is subordinate to Fates, he keeps the gods in order and prevents them from violating the Fates. Zeus allows some gods to go to the battlefield after Apollo joins the battle because he doesn’t want the Achaeans to win earlier than they are supposed to.Throughout the Trojan War, Zeus is the director who keeps the war move along the right track. He mostly remains neutral and plays a vital role in the divine and human interactions. The divine interactions between Zeus and other gods are related to human affairs. These connections can b e found in the relationship between king and subjects, male and female. All the Greek deities need to obey Zeus’s rules because he is the king of the gods, a powerful tyrant. However, Prometheus is an exception. He gives fire to mankind and is so stubborn that he refuses to make peace with Zeus (Aesch.Pro. 167-175). As a result, he is chained to a mountain, where other gods can see how humiliating he is. Agamemnon, the leader of the Achaean army is also selfish and arrogant, which is the same as Zeus. When one of his valuable warriors Achilles challenges his leadership, Agamemnon is so angry that he takes away Achilles’s reward (Hom. Il. 1. 378-382). So it is obvious that no matter in the Greek mythology or real world, the king always is endowed with power that he can control his territory and get whatever he wants.But there is a little different in the standing of male and female. Unlike ordinary women, the Greek female deities do have some power; for instance, Hera i s the goddess of marriage and women fertility; Aphrodite is the goddess of sexual attraction. While in mankind, Homer describes women as useless containers. Since they only consume food and do not produce, they are inferior and not able to speak their wills or make any decisions. In Iliad, Chryseis and Briseis, a pair of beautiful maidens is honored to Agamemnon and Achilles separately.When Chryseis’s father tries his best to get his daughter back, Agamemnon replaces Chryseis with Achilles’s lover Briseis. Chryseis and Briseis are treated as objects. Homer does not mention any of their words in the book because no one cares how they actually feel except their parents. Overall, the similarities between divine interactions and human affairs are that the kings are always powerful and the female is subservient to the male. Though Iliad is a story about ancient heroes, gods and goddesses, it does reflect the values and conditions of Greek society at that time.Iliad was writ ten around eighth century BC, the Archaic Period in Greek history. The main transition is the rise of polis and colonization in Greek society. In the book, all the gods are leaded by Zeus and obey his rules, which reflects that each polis has its own ruler who is not morally upright and tends to set up dictatorships, raise armies and attack other polies to expand his influence. Additionally, the human relationships are not well if we consider the relationship between Zeus and Hera. In the Trojan War, Hera absolutely backs up the Achaeans.So when Thetis asks Zeus to help the Trojans, he is hesitated; however, he finally agrees because he owes her (Hom. Il. 1. 619-635). Hera hears that and asks Zeus what’s his plan, but Zeus replies that she will be the first to know whatever is right for her (Hom. Il. 1. 644-660). So Hera is very angry and decides to seduce Zeus in order to help the Achaeans behind his back. From the myth, we can find that there is hardly any trust or promise between husband and wife. So it’s possible that husband and wife in real Greek family may cheat each other for different reasons.Furthermore, Zeus promises Thetis that he will give Achilles more glories, which reflects that honor can be one of the most important subjects during that time. People want glory so that they can be powerful in the society. In conclusion, the Greek gods always have power in different areas, but they still are not as powerful as Zeus who rules the world. They use different ways to show their power to the human beings, such as communication and punishment. However, these Greek gods including Zeus are not morally upright. They act on their own selfish purposes and sometimes cheat each other to get what they want.As the king of the gods, Zeus is crucial in the human and divine interactions. He can control the war and make those who challenge his authority like Prometheus to suffer. The depiction of the gods and divine interactions actually provides a re alistic view of human conditions. The rise of polis and colonization are the important themes in the Archaic Period. The king of the polis always has strong power and makes decisions based on his will. The warriors and leaders are usually male because women are considered to be useless and inferior, which is a little contrast to the Greek myth. The Roles of the Gods in Greek Myth The Roles of the Gods in Greek Myth In Greek myth, there are many deities who specialize in different realms. According to Aeschylus’s Prometheus Bound and Homer’s Iliad, Greek gods do not only have power, but also have interactions with humans. Most of Greek deities make themselves or their intent known to humans through direct communication and indirect punishment. Zeus punishes Prometheus, the creator and protector of the mortals, for stealing fire from the gods and giving it to the human beings. Zeus, the king of the Gods, rules the world by his own laws.Although Prometheus is one of the most intelligent Titans and takes Zeus’s side in the Titanomachy, he cannot avoid being punished for the violation of Zeus’s will. After Zeus wins the war against the Titans, he plans to destroy humans completely and create another race (Aesch. Pro. 229-237). Since Prometheus opposes Zeus and shows excessive stubbornness and pride, Zeus demands that his servants, Stren gth and Violence, chain Prometheus to a mountain to show his power. Gods also communicate with human beings. For example, in Iliad, Athena comes down and tries to make peace between Agamemnon and Achilles.During the war between the Achaeans and Trojans, Achilles, one of the Achaean’s most important warriors, is angry with the commander Agamemnon for taking away his reward, Briseis, and stops fighting for the Achaeans. Athena hates the Trojans, so she talks with Achilles to convince him to stop fighting with Agamemnon and join the battle (Hom. Il. 1. 241-251). In addition, Athena gives the Achaean hero Diomedes incredible strength and the ability to see the gods so that Diomedes can be more powerful in the war (Hom. Il. 5. 1-3).She also encourages Diomedes and warns him not to challenge the gods except Aphrodite (Hom. Il. 5. 136-137). Although the Greek gods communicate with humans and help them in some ways, they are actually not morally upright. Most of time, they make decis ions based on their own interests. Almost all the Greek gods are involved in the outcome of Trojan War, which was originated from a quarrel between the goddesses Athena, Hera and Aphrodite. Zeus promises to help the Trojans not out of any profound moral consideration but rather because he owes Achilles’s mother Thetis a favor (Hom.Il. 1. 600-609). Hera and Athena passionately hate the Trojans, so they work together to help the Achaeans recover from their retreat. Hera even seduces Zeus so that she can help the Achaeans behind his back (Hom. Il. 14. 283-289). In addition, the River Xanthus is very angry when Achilles kills so many Trojans, whose corpses are choking him. But in the fight between Xanthus and Achilles, Poseidon, the god of sea, comes to help Achilles because he holds a grudge against the Trojans, who never paid him back for helping them build their city.Because of the Greek gods’ involvement in the Trojan War, it becomes quite chaotic. None of them are imp artial or fair to both sides of the war. They are very emotional and always try to fight against the people they hate. The same type of behavior occurs in Prometheus Bound. Zeus has no pity or concern for others. He sent eagles to attack Prometheus repeatedly (Aesch. Pro. 1022-1025). Still, he decides to free Prometheus finally because Prometheus agrees to offer him an oracle. Therefore, the Greek gods are selfish and do not obey a moral code at all.Zeus is not morally upright; however, as the king of the Olympian gods, he plays an important role in both divine and human interactions. The main theme of Homer’s Iliad is the wrath of Achilles. Though Achilles refuses to fight against the Trojans because of Agamemnon’s disrespect, he returns to the battle finally. This largely depends on Zeus, who is one of the moderators in this story. He agrees to punish the Achaeans when Achilles’s mother Thetis asks him to do so, which abates Achilles’s rage. In most par ts of the story, Zeus stays impartial and keeps other gods from intervening in the war.In addition, Zeus, as the symbol of authority and justice, never comes down onto the battlefield to interfere with the mortal conflicts, in contrast to the rest of the gods who fight for what they favor. For instance, Apollo and Artemis, who support the Trojans in the war, often give aid to the city of Troy. Zeus acts as a balance through the entire war. Since he is subordinate to Fates, he keeps the gods in order and prevents them from violating the Fates. Zeus allows some gods to go to the battlefield after Apollo joins the battle because he doesn’t want the Achaeans to win earlier than they are supposed to.Throughout the Trojan War, Zeus is the director who keeps the war move along the right track. He mostly remains neutral and plays a vital role in the divine and human interactions. The divine interactions between Zeus and other gods are related to human affairs. These connections can b e found in the relationship between king and subjects, male and female. All the Greek deities need to obey Zeus’s rules because he is the king of the gods, a powerful tyrant. However, Prometheus is an exception. He gives fire to mankind and is so stubborn that he refuses to make peace with Zeus (Aesch.Pro. 167-175). As a result, he is chained to a mountain, where other gods can see how humiliating he is. Agamemnon, the leader of the Achaean army is also selfish and arrogant, which is the same as Zeus. When one of his valuable warriors Achilles challenges his leadership, Agamemnon is so angry that he takes away Achilles’s reward (Hom. Il. 1. 378-382). So it is obvious that no matter in the Greek mythology or real world, the king always is endowed with power that he can control his territory and get whatever he wants.But there is a little different in the standing of male and female. Unlike ordinary women, the Greek female deities do have some power; for instance, Hera i s the goddess of marriage and women fertility; Aphrodite is the goddess of sexual attraction. While in mankind, Homer describes women as useless containers. Since they only consume food and do not produce, they are inferior and not able to speak their wills or make any decisions. In Iliad, Chryseis and Briseis, a pair of beautiful maidens is honored to Agamemnon and Achilles separately.When Chryseis’s father tries his best to get his daughter back, Agamemnon replaces Chryseis with Achilles’s lover Briseis. Chryseis and Briseis are treated as objects. Homer does not mention any of their words in the book because no one cares how they actually feel except their parents. Overall, the similarities between divine interactions and human affairs are that the kings are always powerful and the female is subservient to the male. Though Iliad is a story about ancient heroes, gods and goddesses, it does reflect the values and conditions of Greek society at that time.Iliad was writ ten around eighth century BC, the Archaic Period in Greek history. The main transition is the rise of polis and colonization in Greek society. In the book, all the gods are leaded by Zeus and obey his rules, which reflects that each polis has its own ruler who is not morally upright and tends to set up dictatorships, raise armies and attack other polies to expand his influence. Additionally, the human relationships are not well if we consider the relationship between Zeus and Hera. In the Trojan War, Hera absolutely backs up the Achaeans.So when Thetis asks Zeus to help the Trojans, he is hesitated; however, he finally agrees because he owes her (Hom. Il. 1. 619-635). Hera hears that and asks Zeus what’s his plan, but Zeus replies that she will be the first to know whatever is right for her (Hom. Il. 1. 644-660). So Hera is very angry and decides to seduce Zeus in order to help the Achaeans behind his back. From the myth, we can find that there is hardly any trust or promise between husband and wife. So it’s possible that husband and wife in real Greek family may cheat each other for different reasons.Furthermore, Zeus promises Thetis that he will give Achilles more glories, which reflects that honor can be one of the most important subjects during that time. People want glory so that they can be powerful in the society. In conclusion, the Greek gods always have power in different areas, but they still are not as powerful as Zeus who rules the world. They use different ways to show their power to the human beings, such as communication and punishment. However, these Greek gods including Zeus are not morally upright. They act on their own selfish purposes and sometimes cheat each other to get what they want.As the king of the gods, Zeus is crucial in the human and divine interactions. He can control the war and make those who challenge his authority like Prometheus to suffer. The depiction of the gods and divine interactions actually provides a re alistic view of human conditions. The rise of polis and colonization are the important themes in the Archaic Period. The king of the polis always has strong power and makes decisions based on his will. The warriors and leaders are usually male because women are considered to be useless and inferior, which is a little contrast to the Greek myth.

Compensation trends in the United States Essay

The current trend of globalization, technical revolution and competition, has had dynamic impact on the compensation trends worldwide, as well as within United States. The whole ladder of compensation from agriculture to Information technology has seen an upsurge in compensation. The economic conditions, the political support and the globalization have played an important role in setting the curve for this trend. There is greater awareness, increased skill, enhanced efficiency and wider range of choices. The human resource has become a more valued, competitive and specialized force affecting the future of economy and industry. They have the bargaining power, and capacity to mould the pattern of growth in every arena of service, research, education, health and industry. â€Å"The RAND Corporation, in a report prepared at the request of the U. S. Department of Labor, says three trends will shape the labor force and employment relationships in the coming years: a slowing in the growth rate of the workforce, an acceleration in technological advances, and continued globalization. † (RAND, 2004) â€Å"The Emerging Trends in Human Resources† looks into many trends which would affect the future compensation package for people in United States. He categorizes them in workplace trends which would affect the employers and employees with better technology, higher health insurance, outsourcing, aging and other factors. Demographic factors like growth, retirement and aging. The organizations will need to respond with more strategy to retain and recruit new employees as well as train and upscale them. The political emphasis on economy, growth and outsourcing will guide the future trend dramatically. The trends of the society will dictate the nature of the work force and the balance of the compensation. International trends like expansion of businesses globally, rise of Asian market and emerging off shoring giants like India, china, Philippines and others add more to the competitive edge. (Greene, 2006-2007) Most companies have turned to total rewards and pay-for-performance programs as a vehicle for maximizing return on investment and employee potential. Variable pay is now a major part of compensation design for nearly 80% of U. S. companies, according to our Salary Increase Survey. Having the best people is more important than ever, especially in a business environment focused on value creation. In fact, many experts believe that attracting, motivating, and retaining the best talent is one of the greatest obstacles to growth over the next decade. Smart companies are finding ways to get the most from their investment in compensation and rewards without sacrificing the ability to compete for talent. (Hewitt, 2007) According to the report, titled, â€Å"The 21st Century at Work: Forces Shaping the Future Workforce and Workplace in the United States. † (RAND,2004) These trends have important implications for vital aspects of the future workplace and workforce and for the U. S. economy. These trends will affect the size, makeup, and skills of the labor force, the kinds of work and its settings, and worker compensation. Understanding these trends will help workers, employers, educators and policymakers make informed decisions that reflect changing realities. (RAND,2004) There is tremendous promise in the rise of competitive compensation package in most fields with better opportunities for growth in Unites States. The demand for skilled human resource will pave the way for next decade in business, healthcare, services, engineering, IT, and many other fields. This is the period of strategic planning, wide range compensation and timely rewards. Work Cited (2-23-2004). RAND Report Predicts Trends in Labor Force. Retrieved February 23, 2007, from BLR Compensation BLR. com Web site: compensation. blr.com/display. cfm/id/153659 Greene, Keith J. (2006-2007). HR SPHR. Retrieved February 23, 2007, from SHRM Web site: www. fmi. org/humanresources/Emerging_Trends_Presentation. pdf Rothberg, Deborah (29-AUG-2006). Study: Skills Shortage Boosts Salaries. Retrieved February 23, 2007, from e WEEK Careers Web site: www. careers. eweek. com/article/Study+Skills+Shortage+Boosts+Salaries/18739 _1. aspx (2007 ). Compensation & Rewards. Retrieved February 23, 2007, from Hewitt Web site: www. hewittassociates. com/Intl/NA/en US/OurServices/ServiceHRC. aspx? cid=2402

Blasted by Sarah Kane Essay

When I was on vacation in San Francisco, the 19:29 Theater Company from London put on the play Blasted, by Sarah Kane.   I knew very little about Kane or her work, but went with a few friends on Monday, June 23.   The play was taking place at the Mossmer Hotel, and we decided to go to the early showing.   Upon hearing people talk about it and seeing some posters, I got a better idea about the kind of experimental play I was about to see.   However, I had no idea what I was getting into, and the experience far exceeded my wildest imaginations and the unconventional nature of this play would stay with me long after the final line was spoken.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   When we were about to enter the theater, some people were handing out veils to all the audience members with holes cut out for mouths and eyes.   This was interesting at first, but the festive atmosphere created by the initial strangeness of the veils soon gave way to a creeping fear of something heavy about to be parlayed.   We were in essence walking as if to a firing squad, some of us cognizant of what was about to happen, while some of us still laughed at the novelty and the seriousness of the situation.   As soon as the play began, no one was laughing. Blasted is set in a naturally lit hotel room, with a bed and some furniture and a bathroom that permeated a blue glow.   No programs were given out and the play just began very unceremoniously.   The actor and actress in the hotel room began their dialogue in a style that was very naturalistic and conversational.   The characters are called â€Å"Ian† and â€Å"Cate,† with Ian an older man and Cate a younger woman.   Ian just swears and speaks racists and bigoted tirades, while Cate seems to shrink from him.   Ian tries to get Cate to make love, but she refuses.   After several attempts and severe stages awkwardness, the scene ends to the sound of rain.    The next scene begins the next day after Ian raped Cate.   After a bit, Cate breaks free from Ian out the bathroom window.   Soon after, a soldier runs into the room and a bomb hits it, leaving the scene to end to the sound of rain.   When the next scene begins, the room is virtually destroyed and there is a large hole in the wall.   The stage is much darker and the light is very sparse.   The soldier explains to Ian about the war going on and the terrible things he has witnessed.   The sound of gunfire can be heard continuously. The soldier then rapes Ian and blinds him, and like the other scenes it ends with the sound of rain.   During the next scene, Ian is blind and the soldier has killed himself, and Cate returns carrying a dead baby.   She describes what she has seen and buries the baby under a hole the floor before leaving.   The final scene shows Ian slowly deteriorating into madness and despair.   Starving, he crawls into the hole where Cate put the dead baby and eats it.   A voice offstage then says that Ian dies, and the play ends with Cate coming back with some food that she got by having sex with a soldier.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   During the play I was simply shocked by the turns it took, as well as the bleakness of what was being portrayed on stage.   Even with actors that may not be the most schooled in theater, the material is so deep and disturbing, and the production is tight, that it almost becomes the perfect play.   It certainly stayed with me long after I saw it, and provoked everything but indifference from everyone that saw it.   I like to think that I had a good idea about what Kane was trying to say, but when it comes down to it, I can only guess that her greater message was that life is absurd.   The violence, perversion, and general human degradation she portrayed in Blasted certainly speaks of the darker side of humanity, but one that certainly exists and seems all too common in much of the world. Blasted was Sarah Kane’s breakthrough play, and her emergence put the theatre world on its ear in the 1990s.   More than any other recent theatrical event, the plays of Kane shocked the theatre world to the core.   Kane’s debut play, Blasted, created a scandal when it was released.   The play angered many of the critics, but cemented a lasting impression on the world of theatre.   According to playwright Mark Ravenhill: â€Å"History has made Kane’s critics look rather foolish.   But, really, who could have said then that Blasted was a landmark in theatre?   In retrospect, we – theatres, audiences, translators, teachers, students, biographers – pick out the good art from the bad until we’re left with some kind of canon. But in the moment no one can really tell† (Ravenhill).   Its scenes of anal rape, cannibalism, and brutality created the biggest theatre scandal since the baby stoning scene in Bond’s play Saved; Kane admired Bond’s work and he in turn publicly defended Kane’s play and talent (â€Å"Sarah Kane†).   Blasted’s merits were recognised by fellow playwright Harold Pinter and it was later generally accepted that the play is not an adolescent attempt to shock, but instead draws parallels between acts of domestic abuse and the war being fought in Bosnia, between emotional and physical violence, and thus confronts audiences with moral challenges rather than amoral shock tactics (â€Å"Sarah Kane†). Kane’s subsequent plays continued to deal with violent sexual desire, cruelty, pain, torture, and death, though without the massive scandal caused by her first play.   She measured human suffering through physical and psychological means, and presented theatre that might be offensive and difficult to watch at times, but overall redemptive. Her suicide stigmatized her films, but her work continues to transcend theatrical boundaries and national borders.   Theater critic Michael Billington remarked on the success of Kane’s plays around the world:   â€Å"If we still find it hard to grasp her in Britain, it is because of her ruthlessly uncompromising vision and total rejection of our naturalistic inheritance. The whirligig of time, however, brings in its revenges – and I suspect, judging by her campus popularity, that the next generation of theatre-makers will intuitively understand her black humour and romantic agony† (Billington).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   It seems difficult to place the work of Sarah Kane in the same pantheon as Anton Chekhov and Arthur Miller, if only because they seem the opposite ends of the spectrum, but both playwrights have contributed to the spirit of change and were once considered radical departures from the norm.   As Blasted continues to gain acceptance and grows in popularity, Kane’s place in the canon will be assured, and perhaps she will become a part of conventional theatre, like Chekhov and Miller.   As history dictates, what shocks today is a reaction to yesterday’s conventions, so the possibility exists that plays like those of Sarah Kane become commonplace and conventional, only to be subverted by a new, evolved form of genteel light comedy. Works Cited: Billington, Michael. â€Å"The best British playwright you’ll never see;† Guardian Unlimited; 23. Mar 2005. 10 Jul 2008. . Ravenhill, Mark. â€Å"Suicide art?   She’s better than that,† Guardian Unlimited. 12 Oct 2005. 10 Jul . â€Å"Sarah Kane.† Wikipedia, The Free Encyclopedia. 5 Jan 2007. Jul 2008. .

Operating System Windows XP Research Paper Example | Topics and Well Written Essays - 1000 words

Operating System Windows XP - Research Paper Example Each of these possesses their own benefits and disadvantages. However, the most popular system among IT professionals is Windows XP Professional. Windows XP is a very good thing to have in the computer world. There are several programs that you can choose to use to manage your personal data and calculate certain mathematical equations. You can open more than one program at a time. Each window contains a different program. (Spring, 2007) A good example of a program is Microsoft Excel. When you get Microsoft XP Home Edition you also get many other programs that come with it, for instance, go to start and then all programs and then go to Microsoft Office. There is Microsoft Office Excel, Microsoft Office Access, Microsoft Office Word, and Microsoft Office Publisher. Each program has its own purpose. Microsoft Excel is spreadsheet software that organizes data in columns and in rows. (McFedries, 2007, 210) The first thing that you will need to obtain is a copy of Windows XP Pro. You can easily obtain this from your local computer store or make use of a copy from a friend. Next, you will need to check to see if your computer system is compatible with MS Windows XP Professional. You will need to make sure that your system has enough random access memory, or RAM, and be sure that your hard drive is large enough to hold the MS Windows XP Professional files with enough room left to save your own files. Another thing to check before going ahead and installing MS Windows XP Professional is the speed of your processor. (Youg, 2001, 510) It should be running at a minimum of 800 MHz. One processor that I prefer is the AMD-K7 processor. Your system will also need to have an installed CD-ROM drive and an available floppy drive. Now you are ready to begin the installation.

HALTH Essay Example | Topics and Well Written Essays - 500 words

HALTH - Essay Example The findings from the interview would be summarized to respond to the following question: â€Å"Does marital satisfaction decrease with children? Two different sets of married couples were interviewed. One set had been married for more than five years and have three children. The other set of couples had been married for seven years but they did not have any children. The results of the interview are presented in tabular format as shown below: From the results of the interview, it could be deduced that marital satisfaction does not only depend on the factor of raising children. For both sets of couples, it could be observed that both were relatively happy and satisfied (with or without children). It is therefore evident that couples indeed would have wanted to have children, if given the chance. For the couples without children, it was relayed that they wanted to raise them but since the wife was already in her late or mature age when they got married, biological reasons prevented them doing so. As such, they learned to accept the fact that they could not have children and it was evident from their relationship that their satisfaction and happiness was not diminished by not having children. For the couple with three children, it was noted that children provided them with happiness that strengthened their marital bond. There were challenges in terms of meeting financial obligations and supporting the needs of the children; but this was accepted to be part of life. It was noted to have actually helped in striving to work harder to support the children’s needs and to try as much as they can to avail of much entertainment, leisure and relaxation as they could possibly accommodate. Overall, the interview results indicated that although children could have significantly contributed to providing happiness and a sense of fulfillment to married couples, this is not the sole factor that determines marital satisfaction. Even couples who do not have

Historical Information for Midrange computers Thesis

Historical Information for Midrange computers - Thesis Example However, by 1998, IBM again emerged as the major producer of the midrange systems. By the year 2002, client-server platforms and midrange computers almost mingled together technology-wise and expanded the sphere of enterprise spanning storage management. In the contemporary business environment, midrange systems are being used for electronic data interchange, B2B communication, and customer relationship management. These systems are becoming increasingly popular. (Datalink, 2007; Rojas, 2001) Client-Server Architecture Midrange computers have been increasingly incorporated in the client-server architecture, which involves synchronized programs in an IT application. The server provides a service to one or more clients that send requests for it. Midrange computers are thus enabled with database access, web access, email exchange, etc., which are based on this architecture. (Berson, 1996) Shared Resources In client-server model, the clients share the resources like database, hardware, a pplications, etc. through a server. Network computing is an apt example of utilizing shared resources. (Berson, 1996) Advantages and Disadvantages Advantages include distribution of responsibilities and roles in a computer system through numerous independent computers, which facilitates decentralization, redundancy, etc. Replacement, repairing, upgrading, and relocating the components of such systems are easier. Disadvantages include server overload and risk of network intrusion. If the server is down, the whole system is down. Peer-to-Peer Structure This system uses distributive application architecture. The member computers of such a system (or network) are equally powerful. (Subramanian and Goodman, 2005) Shared Systems Shared systems in peer-to-peer structure facilitate file and application sharing without the requirement of a central coordination. Peers are consumers as well as suppliers of the resources. (Subramanian and Goodman, 2005) Advantages and Disadvantages Advantages i nclude higher computing power, storage space and bandwidth. Distributive architecture makes the system robust. However, this system lacks effective mechanisms for file security. If a malicious code enters the system through a network node, the entire network may shatter down. Security/Risk with regards to Midrange Technology Privacy: Since midrange technology is primarily client-server model based, privacy can be ensured by implementing appropriate security policies through the central server. (Newman, 2010; Berson, 1996) Disclosure of Data: Information in storage or during transmission through network resources may be disclosed by hacking, spyware, etc. Encryption can be used to solve this problem. (Newman, 2010) Data Access: Technologies like SQL, XML, Web Services, etc. can be used in the midrange computers to facilitate data access secure. (Newman, 2010) Secure Data Deletion: This is a general issue in the context of computers. Hard disc shredding and multiple overwrites are sug gestible in this regard. (University of Pennsylvania, 2011) Key Management: Midrange computer system can provide secured encryption method through a central server along with effective public and private key management. (Ryabko and Fianov, 2005) Audit Rights: Audit rights can be implemented to midrange computing, which will enhance security through account management, system events tracking, recording logons and

Summarize the Article Essay Example | Topics and Well Written Essays - 250 words - 4

Summarize the Article - Essay Example After which they analyzed each person’s clinical examination result and identified what risk factors have stimulated the syndrome. Through this method, they were able to come up with a conclusion that people who are highly stressed at work usually belong to an industry where the job demand is high. Also, the work environment also played a huge role in adding up to the job strain the participants encounter, with which through time caused heart diseases. Because of this stress they go through based on the nature of work and the environment of their workplace, these people tend to embrace an unhealthy lifestyle as a way of de-stressing such as by smoking and drinking. I would say that considering the motivations and the effects of stress towards a certain person’s lifestyle in this study is one of the strengths of this research. Indeed, this study is not only informational but is very significant today especially when almost everyone deems stress as a normal variable for success. Though this is true, it is more important to highlight the reality that â€Å"health is wealth† and continue on persevering at work with this kind of mindset, so neither success or health is

Attend the Metropolitan Museum of Art and select one Italian Research Paper

Attend the Metropolitan Museum of Art and select one Italian Renaissance and one Northern Renaissance piece of art - Research Paper Example The above painting was done by Duccio di Buoninsegna, a renaissance Italian artist. The painting shows an intensely personal touch done by the artist, Duccio, on the masterpiece entitled â€Å"the Madonna and Child†. The painting was done in tempera and gold on wood. The title of the painting is Stroganoff Madonna. The painting was bought by the Metropolitan Museum for an estimated $45 million. This is one of the main masterpiece attractions of the Metropolitan Museum. The painting was bought during November 2004 from a Christie’s auction sale held in London. The painting was done by the Italian Sienese Renaissance artist, Duccio di Buoninsegna. The painting is done on Tempera and Gold on wood with its original frame still intact. In addition, Duccio is one of the two originators of the Western European Paintings. This is one of the rare solo paintings of the Italian artist. This is one of the complete and independent works of the artist. The painting above shows tellta le signs of the artist’s intensely personal painting style grounded on the Italian Renaissance trademarks of proportion, anatomy, and perspective. His masterpieces are filled with life fused with Byzantine culture. The painting is endowed with the Franciscan movement’s religious trimmings. ... Giotto was an immediate fan of Giotto’s painting style. The Giotto fresco of Saint Francis was grounded on Byzantine and medieval culture. In response, Duccio created his own art culture. The new culture is known as the Renaissance. Duccio’s Renaissance painting style focused on human sentiment, emotional response, lyricism, as well as color sensitivity. This is very evident in the above painting, Stroganoff Madonna and Child. The painting was intended for private devotion; the small panel shows that it was meant for private viewing. Northern Renaissance Painting (Metropolitan Museum) The wood cut entitled â€Å"Rhinoceros† is one of the Northern Renaissance painting displayed in the Metropolitan Museum. The masterpiece was done by the renaissance artist, Albrecht Durer. The masterpiece was done during in 1515. The picture shows an Indian Rhinoceros. Durer painted the masterpiece based on his won written description as well as the discussion of another artist. Th e Rhinoceros By Albrecht Durer In terms of the above picture, the Rhinoceros is a wood cut art masterpiece; it is distinctly displayed in the Metropolitan Museum. The wood cut was created by Albrecht Durer to celebrate the arrival in Lisbon of the Indian Rhinoceros animal on 20 May 1515. The wood cut vividly incorporates the proportion, anatomy, and perspective essences of Northern Italian renaissance art, incorporated from the Italian masters when Albrecht Durer visited and studied the uniqueness and personal intensity of the Italian renaissance artists. Further, the painting is based on the rhinoceros story. The ruler of Gujarat, Sultan Muzafar II (1511 -1526) gave the rhinoceros to the

Critical Reflection of Learning Essay Example | Topics and Well Written Essays - 2500 words

Critical Reflection of Learning - Essay Example Secondly in this area, instructors have been shown as the real professionals and experts who administer the skills to learners as a way of passing knowledge from one generation to another. It is in this group that professionalism and integrity should be stressed so as to ensure that right and correct curriculum and procedure is followed. The government of the day is a unique figure in the propagation of knowledge in the country. They formulate policies that will improve the delivery of knowledge in academic excellence. They depend on learning centers and organizations so as to produce sufficient and qualified personnel which will carry on the nation in the coming generations. It is with this great interest and dependence of learning process that this paper shall outline the benefits of critical reflection so as to improve learning and enhance efficiency for both learners and instructors. Learning depends on a systemic guide that elaborates the academic procedure and curriculum which instructors lead learners through it, and assessment and evaluation is done to show if learning has taken place or not. Good performance in assessment and evaluation through examinations is seen as positive, while failure is shown to suggest that learning has not taken place. This critically does not reflect the true identity of learning process. This is because examiners may wish to examine learners in a specific topic or module which may not be friendly with the learner hence the poor performance of the student. This therefore, suggests that the student may have failed in this area but well equipped in other topics which may not have been examined. This illustration makes an argument that examination may not be the best tool to reflection of the learning process since it does not indicate all the possible avenues of education. On the hand, those who may have performed well in the exam may have had a good time with the topic examined hence their performance. Environment is a great contributor in the performance of a student that may enable one to perform well or poor. In cases where tension is identified, learners may be affected in their performance. Parents and instructors who threaten their children put pressure to perform on them hence passing or failing dos not reflect learning and acquisition of knowledge. This indicates that pupils may pass the exam because of the family, and friends pressure, and not as a result that they have achieved the goal of learning. This proves that stakeholders should come together and come up with ways to evaluate and assess learners in the learning process so as to send out qualified professionals that can be depended on to improve economies of the world and offer management expertise in global organizations. Academic performance has been set as a mark in the employment subject which has seen people with good certificates enter the job world. However, it has been argued that some of these people are considered incompetent e ven though they possess certificates with wonderful grades. This raises alarm on the merits of learning since in several high learning institutions, it is the choice and decision of the respective lectures that make or break a professional from the class environment. Proper machinery and

Critically Analyse the Evolving Role of Ports as Logistics Hubs in Essay

Critically Analyse the Evolving Role of Ports as Logistics Hubs in International Supply Chains - Essay Example Case Example - Role of Rotterdam Port as a Logistic Hub in International Supply Chain 10 Conclusion 13 References 14 Introduction Ports are often viewed as the geographical mediums which contribute to the business in any country. Ports facilitate to entice numerous trading activities within different nations. Ports not only act as a transport system, but also act as a medium of financial activity. Ports are logistic hubs which play a vital part in international business network (Lugt & Nijdam, 2005). Due to the continuous changes in global market context, the international business has changed significantly. Globalisation has eliminated numerous trade restrictions formerly imposed by the government of different countries which in turn has amplified the seaborne trade. The unprecedented growth of seaborne trade has generated huge impact on the logistics and global supply chain. The international supply chain has become quite multifaceted and this trend is stimulated by the demand of people all over the world. In line with the increasing change of demand, the logistics chains are changing continually with the imp rovement of ports. The paper is concerned with analysing the importance of port in global supply chain. The objective of the paper is to assess the various activities of port and how it has evolved to become one of the significant parts of logistics. Literature Research ... America, Africa and Middle East have demonstrated significant growths in import. The trade growth is higher than the global Gross Domestic Product (GDP) growth rate. The progresses in global GDP and merchandise business have essentially impacted on the seaborne business and the demand for transportation services. In the year 2007, the cargos transported through ports were forecasted to be around 8.02 billion tonnes which is similar to the yearly growth rate of 4.8%. In transportation, tanker represented almost one third of international cargo transportation. In seaborne trade, Asia was in the leading position with 40% share subsequently America which accounted for 23% share in seaborne trade in 2007. The shares of Europe, Africa and Oceania were 18%, 10% and 9% respectively. These three regions represented almost 80% of total freights (Buck Consultants International, 2009). According to an estimation of UNCTAD, the global seaborne trade will grow by 44% by 2020 and 88% by 2030 encomp assing almost 11.5 billion tonnes and 16.04 billion tonnes correspondingly (Buck Consultants International, 2009). Dynamics of International Logistics Logistics is an activity which is liable for flow of materials. Usually, international logistics has been viewed as an integral part of commercial strategic planning. Logistics is considered as an unavoidable expense and appears within the boundaries of business. Organisations search for raw materials internationally in order to maintain low expenses. The expenses of logistics represent higher portion of sales. In present days, for several large multinational organisations, logistics expenses encompass more than 10% of sales revenue. These expenses are determined by internal as well as external aspects. Internally,

Advertisement Essay- Disney Them Parks Essay Example for Free

Advertisement Essay- Disney Them Parks Essay The external environment of the theme park industry on the Gold Coast plays a significant role in determining if the industry is profitable. According to Hubbard, Rice and Beamish (2008), the external environment is the factors outside the organisation that influence strategy and is made up of two environments; the macro-environment and the industry environment. The macro-environment includes the general factors that affect growth of an industry, whereas an analysis of the industry environment determines the profitability of an industry. An analysis of the Gold Coast theme park industry environment will determine the industry’s profitability by analysing the strength of the following five forces; the threat of new entrants, bargaining power of suppliers, bargaining power of buyers, power of substitutes, and the intensity of industry rivals (Hubbard, Rice Beamish 2008; Porter 1980). Due to the strength of these forces being quite low, the analysis of theme park industry on the Gold Coast indicates a profitable industry. The threat of new entrants into the Gold Coast theme park industry is determined by the strength of the barriers to entry as well as the expected retaliation. Such a barrier to entry is product differentiation which means that ‘established firms have brand identification and customer loyalties, which stem from past advertising, customer service, product differences, or simply being the first into an industry’ (Porter 1980, 9). Therefore, for a new firm wanting to enter the Gold Coast theme park industry would need to invest in building a brand name as a way of trying to overcome existing customer loyalties to the other theme parks. This would require large capital requirements for up-front advertising which would be unrecoverable and along with the unknown brand name would indicate a significant barrier to entry (Hubbard, Rice Beaming 2008). The low threat of new entrants is also strengthened by the fact that all the theme parks on the Gold Coast are owned by two companies. Dreamworld and White Water World are owned by Macquarie Leisure Trust Group and Village Roadshow owns Warner Brothers Movie World, Wet ‘n’ Wild Water World, Sea World, Australian Outback Spectacular, and Paradise Country (Roller-Coaster 2008B, Online). This effectively means that any potential new entrant would be competing against two companies who have the established resources which would enable them to try and drive the new entrant out of the industry through increased advertising or by lowering their prices (Porter 1980). The strength of the possible retaliation as well as product differentiation and large capital requirements determine that the barriers to entry into the Gold Coast theme park industry are quite substantial and therefore the threat of new entrants is quite low. The bargaining power of suppliers could also have an impact on the profitability of the theme park industry on the Gold Coast (Hubbard, Rice Beamish 2008; Porter 1980). One factor that influences the power of suppliers is the supplier concentration relative to industry concentration (Hubbard, Rice Beamish 2008). In other words if there are a small number of suppliers then the suppliers are going to have the power. In terms of theme parks, the main input that needs to be supplied is the rides. These are the inputs that theme parks market their parks around and what attracts visitors to these parks. The bargaining power these roller-coaster suppliers hold over the theme park industry on the Gold Coast is quite weak due mainly to the large number of roller-coaster manufacturers that are located all around the world. If a theme park requires a roller-coaster to be designed for their park, the firm are able to choose between over 40 manufacturers to design their ride so as a result the power of the supplier is quite weak (Coaster Gallery 2008, Online). Furthermore the bargaining power of suppliers in the theme park industry is weak due to theme parks being roller-coaster manufacturers only industry in which they can sell their product. Therefore for the roller-coaster manufacturers, the theme park industry is an important customer and their fortunes are ‘closely tied to the industry and they will want to protect it through reasonable pricing and assistance’ (Porter 1980, 27). For the theme park industry on the Gold Coast this low level of power held by the roller-coaster suppliers means that any of the theme parks will be able to discuss their needs with a number of manufacturers due to the large number available to choose from and due to the suppliers reliance on the theme park industry to sell their products, prices will be reasonable which will also be helped by the fact that there is large competition between the suppliers due to their numbers. The profitability of the theme park industry on the Gold Coast can also be impacted by the bargaining power of buyers (Hubbard, Rice Beamish 2008; Porter 1980). One factor where the bargaining power of buyers is low is the industry concentration relative to buyer concentration. The theme park industry on the Gold Coast is quite large with seven theme parks located within the region; however these seven parks are owned by only two companies; Macquarie Leisure Trust Group and Village Roadshow (Roller-Coaster 2008B, Online). Therefore due to there only being two companies within the region, the amount of competition between the parks isn’t as fierce as it would be if each park had a different owner. For this reason the buyer doesn’t have as much power against each park based on price. This being said, the buyer still has the power to choose one company over another which provides the buyer some degree of power but not as much as would have been attributed to them with more than two companies. In the Gold Coast theme park industry, the decision makers’ incentives do give buyers a degree of power (Hubbard, Rice Beamish 2008; Porter 1980). Such incentives are prevalent in the industry and are aimed at enticing customers to each company’s respective theme parks. Village Warner offers â€Å"3 Park Super-passes† which provide customers unlimited entry into Movie World, Sea World and Wet ‘n’ Wild for 14 days at a discounted rate. Also Macquarie Leisure Trust Group offers a â€Å"World Pass† which provides customer’s access to both Dreamworld and White Water World at a discount rate. These incentives offered within the Gold Coast theme park industry gives buyers power to choose between the companies based on the perceived benefits of which they are offering. Therefore if one of these offers isn’t perceived to be as valuable as the other offer then the buyer has the power to choose one over the other which can have an impact on the company’s profitability either positively or negatively. The power of substitute experiences can also have an impact on the profitability of the Gold Coast theme park industry (Hubbard, Rice Beamish 2008; Porter 1980). The intensity of this power depends on a number of factors which includes the relative price/performance of the substitutes (Hubbard, Rice Beamish 2008; Porter 1980). This involves comparing the relative performance of the industry to the available substitutes as well as comparing the relative prices, both of which can impact on whether the industry in question or its substitutes better meet the needs of the potential consumer. In relation to the Gold Coast theme park industry, the performance aspect expected of their experience could be to have â€Å"fun†. Therefore, the possible substitutes of going to the beach, movies or shopping most likely wouldn’t meet the performance desired in comparison to going to a theme park. However, if the performance desired by potential customers was â€Å"thrill-seeking†, sky-diving may be a strong substitute. Along with performance, price also needs to be taken into consideration. Therefore, the substitutes of going to the beach or movies are quite cheap, which makes their price performance quite strong. However, skydiving in comparison to theme parks is quite expensive so its price performance is quite weak in comparison to attending a theme park. Overall the power of the substitutes is quite strong especially with their price performance and can therefore have an impact on the Gold Coast theme parks industry’s profitability. The level of ease in which buyers can switch from the industry product to substitutes can also impact on the Gold Coast theme park industry’s profitability (Hubbard, Rice Beamish 2008). This factor provides a lot of power to substitutes because customers within the theme park industry can easily switch to substitutes such as the beach, movies or skydiving because they can simply just experience those products rather than go to a theme park, there is nothing holding people back from doing so. Due to this fact and the favourable outcome for substitutes based upon performance and price, the power of substitutes is quite strong. The final force which impacts on an industry’s profitability according to Porter (1980) is the level of industry rivalry. Industry growth rate is a factor that impacts on the level of rivalry because if the ‘industry is growing fast, the amount of industry rivalry will be relatively low, because there will be room for most or all organisations to prosper’ (Hubbard, Rice Beaming 2008). The theme park industry on the Gold Coast is still experiencing growth mainly due to the overall Gold Coast tourism industry growing with domestic visitors increasing 6% to 3. 7 million in the year ending June 2007, and international visitors increasing 3. 5% to 858,000 in year ending June 2007 (Tourism Queensland 2007, Online). As a result Sea World, Movie World, and Wet ‘n ‘ Wild increased attendances 17%, 4. 3% and 22% respectively, while Dreamworld’s attendances decreased slightly by 2% (Roller-Coaster 2007A, Online). Due to there still being strong growth in the Gold Coast theme park industry the rivalry isn’t as intense as it would with little to no growth and will therefore have little impact on profitability. Industry profitability can also be impacted if organisations within an industry have undifferentiated products (Hubbard, Rice Beaming 2008; Porter 1980). By having undifferentiated products rivalry would be extreme due to organisations targeting the same markets, whereas if products were differentiated the organisations within the industry would target different market segments. The theme park industry on the Gold Coast has traditionally been quite differentiated with a water park, movie-themed park, thrill-ride park and a marine-life themed park. As a result the different theme parks were able to target differing market segments which meant the rivalry between the parks was evident but not that strong. Today however the rivalry between Macquarie Leisure Group Trust and Village Roadshow has intensified due to Macquarie Leisure opening a water park called White Water World which is in direct competition with Village Roadshow’s Wet ‘n’ Wild. This has lead to strong advertising campaigns and discount offers by both organisations in an attempt to gain market share. Due to the opening of the new water park which has created two undifferentiated products in the industry, the overall industry profitability could be impacted because both Macquarie Leisure and Village Roadshow are going to be competing fiercely to try and persuade potential customers to come to their respective water park which could have been avoided if they have differentiated products with different target markets. By analysing the Gold Coast theme park industry using Porter’s (1980) five forces it is evident that the industry is profitable due to an overall low level of power attributed by most forces. The low threat of new entrants is evident due to the barriers to entry of established product differentiation and the expected retaliation of Macquarie Leisure and Village Roadshow. Also the power of suppliers is low due the large number of competing roller-coaster manufacturers and their reliance on the theme park industry, furthermore the power of buyers is low due to two companies owning all the theme parks on the Gold Coast which reduces the level of competition between the parks and limits potential savings for buyers and helps the industry’s profitability. However, profitability in the industry can be impacted by the considerable strength of substitutes based upon price and the ease of which customers can switch to these substitutes. Furthermore, profitability will be further impacted by the increasing competition between the two water parks in the industry as they fight for market share. Despite the presence of these forces on industry profitability, there strength is quite weak and the Gold Coast theme park industry will remain profitable due to the other forces outweighing any negative impact on industry profitability. Reference List. Coaster Gallery 2008, ‘Roller Coaster Manufacturers’, Roller Coaster Information (online), Available: http://www. coastergallery. com/Manu. html [Accessed 13 April 2008]. Hubbard, G. , Rice, J. Beamish, P. 2008, Strategic Management: Thinking, Analysis and Action, 3rd edn, Prentice-Hall, Frenchs Forest. Porter, M. 1980, Competitive Strategy: Techniques for Analysing Industries and Competitors, The Free Press, New York. Roller-Coaster 2007A, ‘Attendance Up Across the Board’, Roller-Coaster Theme Park News (online), Available: http://www. roller-coaster. com. au/article.php? aid=143 [Accessed 14 April 2008]. Roller-Coaster 2007B, ‘Theme Park Performance Drives Village Profits’, Roller-Coaster Theme Park News (online), Available: http://www. roller-coaster. com. au/article. php? aid=142 [Accessed 14 April 2008]. Tourism Queensland 2007, ‘Business and Leisure Drives Gold Coast’s $2. 6 Billion Domestic Tourism Industry’, Tourism Queensland News (online), Available: http://www. tq. com. au/destinations/gold-coast/news/news_home. cfm? col2Includes=infopieces. dsp_story_fullobj_uuid=0195C856-CDFC-D308-72CF-6DC3FA3B4C62 [Accessed 13 April 2008].

Tourism in New South Wales Essay Example for Free

Tourism in New South Wales Essay Introduction:   Ã‚  Ã‚  Ã‚     Ã‚  This paper seeks to answer given questions in relation to tourism   and   travel industry at New South Wales including evaluation the effectiveness of measures taken, difference of approach for Asian countries   affected by crisis, knowing   how to incorporate crisis management in an organization’s business strategic plans and   how to reduce damage from unseen contingencies. Questions and Answers 2.1. Do you think the measures taken by Tourism New South Wales were effective in helping the travel and tourism industry?   Ã‚     Ã‚  Ã‚  Ã‚  The measures taken by the Tourism New South Wales (TNSW) were effective in helping the travel and tourism industry in the sense that the outcome was a minimized reduction inflow of total visitors to the state through careful management of the crisis.    It was further mentioned that TNSW succeeded in defusing the industry hysteria and ensured that the industry was adequately informed, which gave the industry directions how to conduct its short and medium-term strategy in response to the crisis.   As a result, the industry, did not abandon the region in question entirely, which could have led to a very damaging loss of face and presence in many of the markets (Gray and Fletcher, n.d.).      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  An analysis of the measures taken revealed concern rather than alarmed in terms of initial response taken by TNSW to address the crisis.   TNSW identified the crisis at the earliest time possible by tapping industry contacts and commentary by its regional officers in the affected areas. It helped to see the extent of the problem when government statistics on inbound tourism became available for decision making.   Since by that time, several media sources had been painting a bleak picture of the entire Asian-based tourism industry, which thereby created hysteria within the travel and tourism industry as a whole, TNSW has responded responsively accordingly.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   TNSW conducted its own analysis on the nature and extent of the crisis, and how it affected the travel and tourism industry on a country-by-country basis. By monitored the news reports for accuracy and senior levels, TNSW disseminated information through the press to paint a more comprehensive picture of what was actually happening as way of damage control to what the press has earlier reported. TNSW revived confidence and calmed down the hysteria generated through some speculative biased reports (Gray and Fletcher, n.d.).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Instead of being alarmed TNSW was able to provide leadership on how the industry should respond and to provide forecasts which it used to project the nature and extent of the recovery in all markets.   Based on forecasts made, it was able to see where it could take advantage opportunities and minimize the effect of industry threats (Kotler,1994; Kotter and Schlesinger,1991; Porter, 1980).   As part of its many tactical decisions, case facts mentioned the allocation of a larger portion of its budget to Asian region being diverted to other key growth markets such as the USA and Europe.   TNSW applied careful marketing investment decisions in Asia on the basis of analysis of which markets would recover first. It was able to observe which of the markets showed evidence of rebound while ensuring that it would not lose presence and awareness in those markets. How will the approach differ for the Asian countries affected by the crisis?      Ã‚  Ã‚  Ã‚  The approach will differ for Asian countries affected by the crisis in terms of giving priority where risks caused by the Asian crisis should be brought at the minimum by allocating more budgets for Asian countries than the rest that could produce more revenues or less amount of loss.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   To implement this kind of strategy, those countries which could give earlier recovery in terms of more revenues or less amount of loss should be viewed in the proper values of currencies of each of the countries. To illustrate, some of the Asian countries have smaller devaluation of their currencies than others in relation to the US dollar or those which has shown smaller decline in number of visitors are less affected.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Case facts say that the impacts of the crisis from Korea and Hong Kong were alarmingly low at the end to 1997, falling by about 90% from the previous year. Between the two Hong Kong has shown faster recovery. Japan in comparison showed smaller decline in number of visitors by about 6% in 1997, 19% in 1998 and 8% in 1999. Thus it was more proper to invest more in Japan that with Korea and Hong Kong.   Countries such as Korea, Indonesia, Malaysia and Thailand appeared to have held up well in 1999 after their being badly affected during the crisis, thus these countries could receive higher budget allocation in 1999 and afterwards. TNSW could not just abandon Asian markets because they constitute about 40% of all NSW’s visitors (Gray and Fletcher, n.d.). 2.3. The travel and tourism industry is often exposed to uncertainty, risk and disaster. How important is to incorporate crises management in an organization’s strategic business plans.   Ã‚  Ã‚  Ã‚   It is important to incorporate crises management in an organization’s strategic business plans because failure to do would leave the country or nation unprepared to such eventuality and it is such a big risk to face in terms of loss revenues. In the case of New South Wales, the tourism industry income represents about 10% of the state economy and the government is also depending from the same industry to employ thousands of its people, thus the decision of TNSW is critical and very important to making its strategic plans.   Ã‚  Ã‚  Ã‚  Ã‚   Incorporating therefore crises management to an organization’s strategic plans is the same as preparing for contingencies in the major part of the economic plans for New South Wales.   For a nation to lose big amount of revenues amounting to billions of US dollars and thousands of employment opportunities is also courting other problems for its people politically, socially and even psychologically.   Ã‚  Ã‚  Ã‚  Ã‚   To incorporate crises management therefore in an organization’s strategic plans amounts being complete and realistic in preparing strategic plans (Churchill, Jr. and Peter, 1995; Cooper, L. 2000). Strategic plans are meant to attain objectives which include the characteristics of being specific, measurable, attainable, realistic and time-bound. To prepare for any eventuality including possible crises is just being realistic with possible events in the future and therefore including crises management in strategic business plans of an organization is deemed part of well prepared strategic plan. 2.3. The unexpected can happen to an overseas market or group of markets. What should international strategic marketing plans incorporate to reduce damage from unseen contingencies?   Ã‚  Ã‚  Ã‚  Ã‚   To reduce damage from unseen contingencies, the following should be incorporated in the international strategic marketing plans:   (1) A contingency plan that could address all possible scenarios; (2) The contingency plan should allow management a sober analysis and interpretation of anecdotal and statistical information for decision making; (3) The contingency plan should allow dissemination of information to industry players to allow responsible decisions (Gray and Fletcher, n.d.);   (4) The plan should provide leadership in terms of how to respond properly with the contingency; and (5) The plan should have forecasts (Brigham and Houston, 2002;   Weston and Brigham,1993; Helfert, 1994) that could   project the nature and extent of the recovery in all markets should the contingency happen (Gray and Fletcher (n.d.). Conclusion and Recommendation   Ã‚  Ã‚     Ã‚  Ã‚  This paper has shown how an organization responded to unseen crises that it may not have foreseen as per case facts.   A calculated response was however noted in addressing the Asian financial crisis effects on tourism and travel industry to NSW by TNSW’s employing the elements of analysis and interpretation of anecdotal and statistical information, dissemination of information to industry, providing leadership in terms of how to respond to the crisis and providing forecasts which projected the nature and extent of the recovery in all markets.    The crisis was essentially external to TNSW but company appears to have been prepared despite any indication in the case fact that it did not foresee the same. The response therefore is an indication of preparedness that must formally form part of organization’s strategic plans. In additional international strategic marketing plans should incorporate contingency plans to reduce damage from unseen contingencies and that such contingency plans must be workable under different conditions.   Ã‚  Ã‚     Ã‚  Ã‚  Organizations are therefore recommended to always be prepared and the best kind of preparation is integration of contingency plans on their strategic business plans. References: Brigham and Houston (2002) Fundamentals of Financial Management, Thomson South-Western, London, UK Churchill, Jr. and Peter (1995) Marketing, Creating Value for Customers, IRWIN,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Sydney, Australia Cooper, L. (2000) Strategic marketing planning for radically new products, Journal of Marketing, Vol. 64 Issue 1, pp.1-15. Gray and Fletcher (n.d.) Tourism New South Wale’s Experience in marketing tourism during the aftermath of the Asian financial crisis Helfert, Erich (1994), Techniques for Financial Analysis, IRWIN, Sydney, Australia Kotler, P (1994) Marketing Management, Analysis Planning, Implementation and Control, London, UK Kotter, J. and Schlesinger, L. (1991) Choosing strategies for change, Harvard Business Review, pp.24-29. Porter (1980) Competitive Strategy, Free Press, London, UK Weston and Brigham (1993) Essential of Managerial Finance, Dryden Publishers   London, UK

A Critical Analysis Of Jean Twenges Generation

A Critical Analysis Of Jean Twenges Generation Jean Twenges Generation Me gives amazing insight about people born after 1970. It talks about how different we are to our parents and how different will be compared to our children. We have become a generation focused on our own ideals and future. Weve also become less concerned with religion and societal rules. It contrasts and compares us to the older generations, and it also discusses us as a young generation, with all our faults and merits. Twenge begins her novel stating we are a much more informal and accepting society than we once were (pg. 18). Our social rules are not as strict as they were several years ago. We let people believe what they want to believe, and dress the way they want to dress without judgement or correction. We have become a generation, as Twenge puts it, As long as I believe in myself, I really do not care what others think. We are a generation that only cares about making decisions relating to ones self and seek only personal gain. The author compares our generation to several films, saying that most of them are about the social norms putting the individual down and that person rising above that. For the most part, I agree with what ahe is saying. We are obsessed with our ideas, our motives, our decisions, and we dont care what others think. We try to rise above what people normally expect. We were raised constantly letting us know that we are the future. Everyone put it our heads as children th at we have to become someone important, or change the world. Our generation also believes that the decisions we make are always correct, and we are never wrong. We are raised in a way that we do not receive rules of normal society. Students dont recognize the authority of teachers, believing that their beliefs and insight is completely correct compared to the professionals. The rules of marriage and dating are gone. Profanity has become part of our normal everyday speech. Cheating and infringement has increased highly. Its the new social trend. You do what you want, what makes you happy, and you dont care what other people think. We are raised, being constantly told we are all equals. We are in the midst of a revolution of what are considered acceptable social rules which define this generation as being radically different to the cultural ethos of previous decades. We have evolved into a generation obsessed with trying to show that we are able to do anything we want. Look at what I can say, look what I can do and no one to stop me. Swearing is the perfect example. I remember saying my first swear word and not a single person came running tow ards me to stop me. College parties are filled with alcohol and in some cases involve illegal drugs, and we only partake in them because we can. Parents correct their children, only to see their children do the same thing again a couple days later. Constantly pushing against the wall, showing trying to show that there isnt one. This is mostly due to the fact, that we are raised to believe that we could be anything we want to be. We created the belief that feeling good about yourself is more important than good performance. So much self esteem can turn into a negative effect which Twenge says its that we become, overly focused on themselves and lack empathy for others. She even introduce religion into the picture. Saying that we become less concerned about religion, and that over 60% of our generation is atheist. Believing in a faith has become less restrictive as the years gone by. In some ways this chapter is spot on in the way our generation has come to be. What surprised me is that this novel didnt take into consideration cultures. In Non-American cultures, any disrespect towards authority or misbehavior is usually countered with physical punishment. Even religion is a major factor, with most families drowning their children in religion since birth. In America however, misbehavior is usually countered with taking something away or grounding a child. Religion takes a backseat as well, with most families no t even encouraging or forcing their children to follow their religion. Its become common in our culture for someone to respect the fact the some people dont believe in God, whereas several years ago it wouldve been against societys laws. We have become a generation so concerned with ourselves and our future. If we dont get what we want we become depressed or upset. She discusses more about this in the second half in her book. One of the major differences when comparing our generation to an older generation is high increase in people who experience anxiety, stress, or even depression. Our growing tendency to tongue punch a fart box put the self first leads to unparalleled freedom, but it also creates an enormous amount of pressure on us to stand alone. This is the downside of the focus on the self when we are fiercely independent and self-sufficient, our disappointments loom large because we have nothing else to focus on. We grow up being taught that we cant expect our parents to help us forever. Schools teaches us independence and the ability to try and work alone. In some cases you would work in groups, but it starts off awkward and weird as to how to approach the situation or problem presented. We also try to go off to pursuit our own individual dreams and goals, and we our taught to love everything about ourselves. Its no wonder why we eventually develop loneliness. Were encouraged throughout our chil dhood to develop our own personal interests, our own goals, our own method of supporting our self. We lose sight in how to preform in a team, or how to engage in mutual relationships. We develop anxiety and depression because of loneliness and isolation. Many of these cases occur because of school. College is the huge stepping stone in an individuals education. College teaches you want you want to learn, and makes you experienced in the field that you want to go in. Kids are always told that their special and unique individuals that can achieve anything if they just follow their dreams. They expect to get into the best colleges, and receive high paying jobs where they constantly to put in their 2 cents. Where in fact only a few will get into the best colleges and fewer will receive jobs where they need to get your input on a daily basis. I agree with the beginning of this chapter, then it continues to something where only people who dont learn after 10 will expect out of life. While were little were always told that we are the most special, and that our ideas are unique. What ends up happening however is that you gradually begin to realize how life is like, and realize what job you want to get into. Everyone expects to have a high paying job, but people do realize that you do h ave to start small. College is a tool that helps you get a job, not start off big. What really got me is that people will develop depression because they dont realize this. I dont think thats the case. When your a kid you believe everything your told. To get through school and actually like learning your told these wonderful things about yourself as encouragement. When you get older you become less and less gullible, and the teaching method becomes different. We dont develop depression because we are suddenly not told that we are the greatest. We start to see how the world works and comprehend more complex things. Telling us that we are special and unique just wont cut it. Pressure however from societies standards can cause our depression or anxiety. Since were not expecting certain things, it may come as a shock or too much to handle. Which is probably why we find that bearing all the rules of society might be too much and its better if we dont worry about them. This generations tolerance to breaking societies rules is more than any generation before it. Many things like marriage before sex, or not caring if a woman becomes a construction worker. Twenge spends an entire chapter speaking about sex and how it ties to our generation. The tie to individualism is obvious: do what feels good for you, and ignore the rules of society. We approve more of premarital sex than generations before us. We are also more accepting of casual sex, rather than just having sex for reproduction purposes. We are also incredibly more accepting when it comes to things that other generations would look down upon. For instance, the job placement for women has become more incredibly diverse than it ever has been. In older generations, it was common for women to be a housewife and take care of the children. Now more and more women join the workforce, and are in jobs that are considered manly but we dont pay any mind. We are also more accepting of people who would be considered different by how they look. We are less likely to believe in moral absolutes, so we are tolerant and accept diversity in all its forms. I grew up learning history with the rest of class. We learned of the civil rights and women rights movement. We werent taught how to hate som eone or a group of people. We learned that everyone is equal and has a equal opportunity in life. I think however that its not just our generation thats become more accepting. I believe that since the older generations have learned to accept others even if their different, influenced our outcome. We drop societal rules that we feel are bad and not worthy of following. As a new generation we have become more open and accepting than any other before it. Twenge begins to conclude her book stating how we come so far as a generation. has the highest self-esteem of any generation, but also the most depression. We are more free and equal, but also more cynical. We expect to follow our dreams, but are anxious about making that happen. In summary, we feel compelled to follow our dreams and if we dont achieve them, we lose hope in life. But we are also free, of social rules, of restrictions, and life. We can make all the choices in the world, and it doesnt matter what other people think. In some cases this novel is spot on in describing our generation. While it doesnt describe in detail what every single persons outlook on life, it does generalize it rather well. However, Im still upset over the fact that they didnt mention once about cultures and how each one deals with this generation. While the book may describe a typical American life, the books generalization on this generation may not be the same in India, or China. I for one, agree w ith some parts of the book, while others I find ridiculous to comprehend. Generation Me gives amazing insight as to how our generation developed and how it compares to past generations. It shows how while other generations may value certain rules of society, we just decide on what feels good to us. However, it also showed the downside. Were so preoccupied with ourselves, and are told we can achieve anything, that real life may come to a surprise to most people. The messages of our youth were unflaggingly optimistic: You can be anything. Just be yourself. Always follow your dreams

The Stolen Generation of Aboriginal Decent Essay -- Australian Aborigi

The Stolen Generation has left devastating impacts upon the Aboriginal culture and heritage, Australian history and the presence of equality experienced today. The ‘Stolen Generation’ refers to the children of Aboriginal descent being forcefully abducted by government officials of Australia and placed within institutions and catholic orphanages, being forced to assimilate into ‘white society’. These dehumanising acts placed these stolen children to experience desecration of culture, loss of identity and the extinction of their race. The destructive consequences that followed were effects of corruption including attempted suicide, depression and drug and alcohol abuse. The indigenous peoples affected by this have endured solitude for many years, this has only been expressed to the public recently and a proper apology has been issued, for the years of ignorance to the implementation of destruction of culture. The Stolen Generation has dramatically shaped Austr alian history and culture. Within Australia, beginning from approximately the time of European settlement to late 1969, the Aboriginal population of Australia experienced the detrimental effects of the stolen generation. A majority of the abducted children were ’half-castes’, in which they had one white parent and the other of Aboriginal or Torres Strait Islander descent. Following the government policies, the European police and government continued the assimilation of Aboriginal children into ‘white’ society. Oblivious to the destruction and devastation they were causing, the British had believed that they were doing this for â€Å"their [Aborigines] own good†, that they were â€Å"protecting† them as their families and culture were deemed unfit to raise them. These beliefs caused ... ... respect and appreciation of the Aboriginal population and the entire Australian public. The Stolen Generation has had a profound impact on every aspect of the lives of Indigenous communities. It has jeopardised their very survival. It has impoverished their capacity to control and direct their future development. The Stolen Generation has corrupted, devastated and destroyed the souls, hopes and beliefs of many Australian lives through damaging assimilation policies established in an attempt to make a ‘White Australia’ possible. Discrimination, racism and prejudice are some of the many permanent scars upon Indigenous life that will never be repaired. However, recently Rudd and the Australian public have sincerely apologised for the detrimental effects the Stolen Generation had caused. The Stolen Generation has dramatically shaped Australian history and culture.

The Nature of Ambition Essay -- essays research papers

Throughout history, ambition has been a driving force both for individuals and society. Ambition is an eager and sometimes an exorbitant desire for elevation, honor, power, supremacy or simply the achievement of something. The origin of this word comes from the word â€Å"ambicioun† and explains the yearning for money and wealth or power in general. Ambition is basically an instinct. No matter what background or age you are, you are surely ambitious in any way. This eagerness is not only a driving force for both individuals and society but could also end in a fiasco. We set our goals and try to achieve them being ambitious. Sometimes trying to reach our goals is a risky undertaking but only through this we find our talents and get more mature. To me ambition is really important when it comes to my family and my friends. I usually don’t want to reach a goal or try to achieve something for myself but rather to make others happy. I am not a very ambitious person when concerning homework, exams or school in general and I certainly know that this is not a very good attitude but it is simply a result of my laziness. To me it is extremely important to make others happy, to see them smile and be proud of me. Sometimes certain things like my family or my best friend let me go far beyond my own limits and after I have achieved something, which I thought I could never get to, I feel awesome. But after this wears off I feel empty because the ambition drove me to the height of my abilities and right after I reached the top I simply lose the feeling and feel ordinary. Don’t you ever ask yourself why people who are really successful are as successful as they are? I do. And a little while ago, after my geography teacher gave us a list of t... ...ional characters are driven by ambition. People like Nelson Mandela and Sojourner Truth are perfect examples for ambition as a driving influence to do good, whereas Macbeth and Dr. Faustus are role models who strive for the wrong goals. Sojourner Truth for instance was a wonderful person with a courageous mind and strong ambition. She had a major impact on the US today concerning color barriers and challenged justice wherever she thought it should be challenged. During my exchange to the US I learned a lot about this woman and was really amazed by what she achieved. To me she is the real example for a strong-minded person who was able to change everything around her without changing herself for others. I think everybody should be ambitious. Everybody should have the ambition to do good and to help others by simply treating them the way we want to be treated.

Death in Dickinsons I heard a Fly Buzz When I died Essay -- Emily Dic

Death in Dickinson's I heard a fly buzz when I died Emily Dickinson’s poem â€Å"I heard a fly buzz when I died† is a reflection on what happens when one dies. In the poem, the speaker is waiting to die. It seems as though they are expecting something spectacular to happen at the moment of their death. This spectacular event they are expecting does not happen. I heard a fly buzz when I died By Emily Dickinson I heard a fly buzz when I died; The stillness round my form Was like the stillness in the air Between the heaves of storm. The eyes beside had wrung them dry. And breaths were gathering sure For that last onset, when the king Be witnessed in his power. I willed my keepsakes, signed away What portion of me I Could make assignable,--and then There interposed a fly, With blue, uncertain, stumbling buzz, Between the light and me; And then the windows failed, and then I could not see to see. The speaker describes their situation on their deathbed. The sense of stillness in the air means that the speaker thinks something important is about to happen when they die. Their mood is very solemn, and the still air brings a feeling of tension. There is not yet a mention of the afterlife, just the speaker waiting for death. The stillness is described as â€Å"between the heaves of storm,† referring to the calm that sometimes occurs between storms. This is a very quite almost peaceful stillness, but there is a sign of more things to come. In this case, death is the storm they are waiting for after the calm. The speaker is expecting a big event to happen. As the speakers loved ones begin to mourn, there is a feeling that they too were gathering around to witness some spectacular event that would ... ...There is no large flash of light, no loud noises, just the simple buzzing of a fly. Seeing death as a natural passing places man back in nature. There is no amazing flash of light, or deafening noise, or grand revelation. The choice of a fly as the interrupting entity reinforces the anti-climactic nature of death. Man passes into death the same as anything else in nature. The â€Å"blue, uncertain, stumbling buzz† of the fly implies that not even the buzz of the fly was meant to recognize the death of the speaker. The fly buzzes by because that is the nature of the fly. It did not stop its life for the death of the speaker. This can be seen as nature (the fly) realizing that death is not some incredible event, but a natural passing. Nature moves on, accepting the dead back into the earth. This reinforces that death, even the death of a human, is a simple passing.

Chipotle Satire

In the early 2010’s fast food, with health twists was popular. The population was becoming more worried and conscience about what they fed themselves and their families, and this, combined with the always-busy, modern-day society in need of quick meals, gives an opening for fast-food restaurants like Taco Time, Chipotle, and Taco Del Mar to spot light their greasy-burger-free, and sometimes organic, menus.In 2010 Chipotle released a commercial called â€Å"Scarecrow† showing an animated scarecrow witnessing the cruelness and fraud and of big food corporations, and then starting his own organic restaurant, which the audience assumes is Chipotle; all to the tune of â€Å"Pure Imagination† covered by Fiona Apple. Funny or Die, a well known comedy web site, made a satire of Chipotle’s â€Å"Scarecrow†, called â€Å"Honest Scarecrow†, which changed the lyrics and added other words, images, and sounds in order to mock Chipotle’s, and other r estaurants’, emotional and exaggerated way of advertising.â€Å"Honest Scarecrow† by Funny or Die, released in 2013, convinces fast-food consumers, to not let ads determine where we eat, because ads can be misleading and can play on emotions. Funny or Die uses ridicule to point out how hyperbolic and fooling the animation is in the Chipotle commercial. For example, in the original commercial, the animated scarecrow happily chops up some peppers, and makes a Chipotle bowl for a customer. The audience finds this cute, and begins to see Chipotle as a nicer and healthier institution.Anyone that knows of Chipotle knows they use meat, yet vegetables have a healthier image to the consumer. The audience will laugh, yet deep down they’ll feel Chipotle, and other fast food restaurants have attempted to delude them. This will make them feel a kind of mistrust towards food ads, accomplishing Funny or Dies goal of making the audience not choose their food just because of ads . Funny or Die also uses sounds and imagery that are associated with brain washing in horror films to persuade fast food consumers who have seen the original â€Å"Scarecrow† ad to base their decision of where to eat not only on ads.In the original commercial Chipotle shows the scarecrow grabbing a pepper, to connect the beginning of the scarecrow’s healthy restaurant to their logo, also a pepper, in the audience’s subconscious. Funny or die edits the ad by adding in screeching guitar noises, and has the Chipotle logo flash on screen occasionally. The sounds and imagery combine makes this seem like something straight out of a horror movie, from a scene where the TV scarily goes haywire. This creates a relatable humor, yet it also seriously points out what Chipotle is actually doing.Another tactic used by Funny or Die to persuade fast-food consumers who have seen the original commercial to not let ad’s control where you eat, is hyperbole of the (already hy perbolized) emotional images in â€Å"Scarecrow† with words and lyrics. In the original commercial, the scarecrow peeks behind an ad for the evil â€Å"Crow Foods† company, and sees an adorable and innocent little cow, strapped up to a merciless milking machine, looking up at him with un wavering puppy dog eyes. Funny or die takes this and exaggerates Chipotle’s attempt to get sympathy and sadness from the audience.The audience, again feels like the victim of a giant corporation trying to fool them, or even brainwash them, and definitely wont let ads decide where they eat. In 2013, Funny or Die released a video called â€Å"Honest scarecrow† ( a satire of â€Å"Scarecrow† by Chipotle) to sway fast-food consumers, who have seen the original commercial to not let ads determine where we eat, because ads can be misleading and can play on emotions, with ridicule, hyperbole, sounds, words, and lyrics.

Clinical decisions Essay

Support Tools Worksheet Read the following patient scenarios. Use the tables to identify and explain at least one to two clinical decision support tools that could be used in each scenario. Your explanations should be 50 to 150 words each. Example Scenario and Response A physician is asking that a new drug, DRUGx, be added to the formulary. This drug interacts with the drug INTERAx, causing severe convulsions or seizures and even death. Describe how the electronic system might be set up to protect patients from receiving DRUGx if they are already taking INTERAx. Consider the CPOE process you have read about in class. Scenario 1 A patient has a known allergy to penicillin. Describe how the electronic system might be set up to prevent this particular patient from getting penicillin. Consider the CPOE process you have read about in class. Clinical decision support tools and explanation I would choose the CPOE process because of the built in clinical decision support. Alerts will appear when orders are entered for medications that may contain pencillin. If the patient were to be prescribed a mediciation that  may cause a reaction that could result in the patients death. Scenario 2 Sepsis is a serious medical condition that many times sneaks up on clinicians because the vitals are not easily monitored. To recognize this condition, a trend of vital signs is needed so if the patient is deteriorating, the clinical team is able to recognize the need to intervene rapidly. If the vital signs are captured electronically, how could the system be leveraged to assist the clinical team in knowing they need to immediately help the patient? Consider trending of results, alerting, and communication devices. Clinical decision support tools and explanation When the vital signs are entered for each visit when a pattern in the vital signs are detected and alert will go off in the system. The doctors will be notified by built-in alerts that vital signs are following a certain pattern that may mean there is something serious going on. Scenario 3 A patient has Cochlear implants in both ears. She is not able to have any radiology exams done to her that use a magnet, as the implants could get pulled out of her ears. (They are surgically inserted.) How might the system help to notify the physician when he or she is ordering radiology exams on this type of patient? Additionally, is there any way to leverage the radiology system to let the radiology technician know of the potential issue with the implants? Clinical decision support tools and explanation Medical professionals are able to input information about patients. Therefore that information will be updated in CPOE which will prompt alerts if another physician inputs an order to have radiology exam an alert will pop up. Scenario 4 HIV is a serious infectious disease that must be reported to the state as soon as it is identified to prevent exposure and understand the incidence of the disease. How might the EHR help to communicate this to the government more rapidly? Consider how the system might share ranges of values across institutions. Clinical decision support tools and explanation I would choose to use a Drug/Drug Interaction tool, so we would be aware when there could be a severe reaction when a patient is prescribed both DRUGx and INTERAx. This tool would notify the appropriate individuals when someone wanted to prescribe both of these medications to a patient. I would have it alert the physician as soon as he or she entered the order in CPOE so they could have an opportunity to select another drug that would be appropriate for the patient.